Advanced Business Communications Skills

Advanced Business Communications Skills In-House Training Course Sharjah , UAE

Course overview

Course overview

Effective Business Communication skills are among the most essential for every professional. We use all types of business communication (both verbal and non-verbal) in today's workplace on a daily basis. Thus, we must use them with maximum efficiency and be able to share information clearly while listening and hearing those around us. Whether you are talking to a team member or presenting your ideas to the public, effective business communication techniques are the key to reaching your goals.

This course equips you with useful, practical tools and techniques. It helps you to fine-tune the way you interact and reveals all the secrets of this area, from the various channels of business communication, styles, and models to the advanced techniques of cross-cultural and two-way interaction. The ability to share information effectively empowers you to converse, command, and delegate as well as recognize subtle non-verbal signs and to achieve your professional objectives with emotional intelligence and confidence.

In this training course, you will study an extensive overview of valuable and practical points and receive skills such as:

  • Main styles, channels and models and how to use them professionally
  • Mastering verbal and non-verbal tools to achieve maximum results
  • Psychology of interpersonal communication
  • Basic elements of cross-cultural connections and cultural awareness
  • Top skills of effective corporate interaction to become the best communicator
Who Should Attend

Who Should Attend

  • Receptionists
  • Front Desk Personnel
  • Marketing and Sales Personnel
  • Business Professionals
  • Professionals who deal with a lot of business communication on a daily basis
  • Everyone who wants to improve communication skills
What will you gain

What will you gain

Once you have studied and completed this executive training course provided by Atton Institute, you will enhance your professional skills and:

  • Study the most advanced and efficient communication channels, styles and models
  • Know how to perfectly control your emotions in any business communication
  • Study and apply the psychological principles of effective business communication
  • Understand the key elements of effective public and face-to-face speaking
  • Obtain certification in how to read body language and other crucial non-verbal signs
  • Deploy appropriate techniques, tools, and skills of non-verbal communication
  • Utilize the advantages of combining different types and styles of communication
  • Enhance your listening skills to better understand others and achieve greater results
  • Increase your level of written business communication skills and proficiency
  • Improve your ability and skills for cross-cultural communication and best practices
  • Boost your professionalism and get certified skills to stand out at work
Course Content

Key facts


Course code:


5 days


Admission requirements:



This course is worth 30 CPE credits
(1 credit for 50 minutes)
No CPE credits are applicable for online courses


Certificate upon successful completion

Course schedule sample one day

08:30 AM  -  10:00 AM  -  First Training Session
10:00 AM  -  10:15 AM  -  Coffee Break
10:15 AM  -  12:00 PM  -  Second Training Session
12:00 PM  -  12:15 PM  -  Coffee Break
12:15 PM  -  02:00 PM  -  Third Training Session
02:00 PM  -  03:00 PM  -  Lunch and Networking
Fees & whats included

Fees & what is included

For the group bookings and special discounts please contact

Admissions Director – Vlad Podolyak

+971 52 684 7088

Vlad Podolyak
  • For early registrations special prices apply as outlined above.
  • All fees are exclusive of VAT. Tax Registration Number : 100312636200003.
  • Companies - register 2 participants for the same course and date and get one place free.
  • Only one type of discount can be applied to the same course & date registration.
  • For larger corporate clients there are special packages. Contact us for details.

At Atton Institute we do our best to ensure that all our courses and trainings are provided with the highest industry standards, are time efficient and praxis related, and bring the best education results. Our courses have the most up-to date info and secure the excellent course fee to value ratio quality.

Course Fee Includes

  • Extensive Workbook with Course Materials
  • Handouts and other Supporting Materials
  • Practical Examples and Various Case Studies
  • Quick Reference/Top Tips Guide
  • Professional & Experienced Instructor
  • Accelerated and Intensive Learning Techniques
  • Relationship Building within Course
  • Post Course Action Plan
  • Index of Additional Suggested Materials
  • Course Completion Certificate
Free Valet Parking
Coffee Breaks
Free WIFI access

Course certificate

Image for: Atton Institute Certificate
Course Content

Course content

  • Introducing the World of Modern Business Communications
    • Communication process
    • Revealing the factors affecting communication & Mehrabian Rule
    • Risks of poor communication and the key elements of effective communication
    • Difference between business communication and interpersonal communication
    • Internal vs. External business communication
    • Business Communication channels and tools
    • Exploring communication styles and models
  • Mastering Verbal and Non-Verbal Communication Aspects
    • Understanding key elements of efficient speaking in a business environment
    • Developing listening skills
    • Crucial elements and components of non-verbal communication
    • Adjusting your non-verbal communication to the situation and building rapport
    • Proven tools and techniques to improve verbal and nonverbal communication
  • Telephone Communications
    • Fundamental rules of telephone business communication
    • Telephone etiquette
    • Exercises to lead your telephone skills to the next level
  • Written Business Correspondence - how to use with Maximum Efficiency
    • Differences between written and spoken communication and their implications
    • General standards of using written business correspondence
    • Business letters
    • Professional agendas and minutes
    • Instructions and guidelines
    • Proposals
    • Reports
  • Digital Business Communication
    • Emails
    • Social media
    • Messengers
    • Video conferences
  • Dealing with Business Communication Challenges Effectively
    • Giving and receiving feedback
    • Resolving conflict – fundamentals of conflict management
    • Dealing with difficult people
    • Business negotiations
    • Cultural awareness and main rules to follow in cross-cultural communication
    • Culture and communication strategies
    • Networking
  • Effective Business Meetings
    • Structure of an effective meeting
    • Group Discussions
    • Briefings
  • Presentation Skills
    • Characteristics of effective presentations
    • Preparing a persuasive business presentation
    • Choosing words for maximum impact
    • Handle difficult audiences
  • Communication Rules and Psychological Aspects
    • Importance of keeping your emotions under control
    • Knowing common communication barriers/filters and how to avoid them
    • Communication with confidence
    • Assertiveness skills and techniques
    • Persuasion and influence – fundamentals, tools, and techniques
  • Summary
Participant insights

Participant insights

The course was highly beneficial for my job and career. This info will clearly give me the great support for my day-to-day tasks.
Muhammed A. (Senior Auditor)Auditing Company, Dubai.
What I have learned in the course was exactly what I was looking for. Highly clear and pragmatic with perfect guidelines on how to use it at my work.
Antony S. (Manager) Drilling Equipment Company, Abu Dhabi.
A very useful course that provided new insights in the customer behavior and definitely would help me with my communications with customers.
Mario A. (Business Owner) Boutique Shops, Dubai.
Great thanks – one of the best courses I have made.
Brian G. (Projects Coordinator) Events Management Company, Ras Al Khaimah.
Exciting and inspiring course. Helped me to see things differently and re-organize our customer service department.
Abbas H. (Company Manager) Project Engineering, Muscat.
Would really suggest the training to any professional who is in charge of customer care.
Jane A. (General Manager) Real Estate Company, Dubai.
The time spent at course was really enjoyable and useful. Easy to understand and I used part of knowledge the next day after training.
Samira K. (Sales Team) Car Rental, Abu Dhabi.
Was the real great overview on what I shall do to improve in the Customer Service in my business.
Syed H. (Company Owner) Data Storage Solutions, Dubai.
The info I received on the course is the surprise for me. Never though of such simple techniques which help to handle difficult customers conversations.
Gabriela H. (Manager) Call Center, Sharjah.
The training I have chosen was very useful and informative with a number of very useful points. Was well explained by the trainer.
Colin G. (General Manager) Safety Equipment, Riyadh.
The program was very explanatory and gave me a lot of points to re-think. Would sure make a difference to my work approach.
Gabriela Y. (Supervisor) Call Center, Kuwait.
Would recommend to my team members to attend the same course. It would positively help me to do my job better.
Udo C. ( Department Head) Heavy Machinery Maintenance, Abu Dhabi.
The time spent at the course was the excellent investment – a lot of useful and practical info. Exactly what I was looking for.
Idul R. (Supervisor Sales) Construction Materials, Umm Al Quwain.
It was great idea to join such training. Would be a definite backing in my career development. Thinking of taking more courses – on other subjects.
Cristina R. (Sales Coordinator) Retail Company, Dubai.
The training was a great mixture of information and practical aspects. The instructor was highly professional and the course was organized the excellent way.
Samaa J. (Projects Manager) IT Solutions, Oman.
I really liked the scope and the style of the training – very friendly, a lot of communication and highly informative.
Stefan L. (Client Relationships) Insurance Company, Doha.
It was a great idea to join such training. All members of our team shall complete it. A lot of new points and useful hints.
Burcu W. (Marketing Head) Corporate Banking, Abu Dhabi.
Was really pleased by the content of the course and qualifications of the instructors. Got a lot of useful points for my business.
Marty Z. (General Manager) Travel Company, Dubai.
Great trainer and perfect information materials. Was really worth to attend. A lot of insights and ideas on how to improve job performance.
Daniel D. (PR Officer) Private Hospital, Muscat.
As we were in the process of restructuring of our call center this training was just perfect for the time. Remarkable and valuable suggestions and solutions.
Joselito B. (Marketing Department) E-commerce, Dubai.
The course was very beneficial and practical for my duties. Handling complicated customers from now on would be easier. Great instructor. Perfect training venue.
Amira Z. (Sales Manager.) Designer Apparel, Abu Dhabi.
Participant insights

Additional Info

Communication skills are vital for our existence. It is hard to deny that we rely on the ability to interact with other people every day, and the quality of such interactions determines whether you succeed or fail in the modern world. The absurdity is that these skills are the most frequently overlooked when it comes to personal and career development. Investing in communication skills training always pays off, since mastering the ability to connect with people is what separates where you are now and where you want to be.

Unluckily for fans of the self-taught educational approach, improving your communication skills cannot be done alone or through online courses. To master communication, you have to study the nuances under the guidance of a professional trainer and practice them with real people in an actual classroom.

Our communication skills training class is a fantastic opportunity for you to comprehend all the finer details of communication, which will be revealed throughout the 3-day intensive course.

This communication course from the Atton Institute shows you how to improve your communication skills and understand all the essential aspects of communication, which are:

  • Listening – the most crucial part of any conversation and the most misinterpreted one. People often confuse listening and hearing, which are not the same thing. This communication training course has a section dedicated to listening skills to help you become a more effective listener;
  • Verbal Communication – the way we deliver our thoughts with words. The correct words can win battles, while misused words have demolished even the greatest of empires. Maybe this sounds too dramatic , but it’s true and highly relevant in a time when we can instantly share our thoughts publicly with millions of people, who can then interpret every word we say;
  • Nonverbal Communication – the secret weapon of every great communicator. Explore how to use body language, mimicking, and gestures to become even more efficient through this communication skills training course in Dubai;
  • Emotional Awareness – we can’t lead a conversation if we can’t manage our emotions. You have to be aware of your emotions and the emotions of those you’re speaking with so you can achieve the desired results from the conversation;
  • Written Communication – any thought that is delivered in a written form, whether via email, letter, or postcard. This is the most popular form of business communication, and it has a lot of rules, norms, and standards. Thus, we especially focus on this skill at our Atton business communication training course, and we offer plenty of opportunities to review and practice these skills.

Among the various types of communication, business communication stands out from the rest as a pivotal point of study for every professional who desires to succeed. In the modern world, our business achievements often determine how others will perceive our overall success. Thus, the importance of obtaining results in your business has never been greater.

This business communication skills training course will help you to become an indisputable professional, whether you are writing an important email, delivering a crucial report, or simply interacting with your colleagues.

FAQ for Internal Part of the Courses:


We use the best and latest educational praxis. All of our courses and trainings are designed using our unique Atton LPI Learning Methodology© which guarantees the delivery of extensive knowledge over a short time period with an easy-to-understand approach. All course materials are absolutely unique and are the combination of fundamental and systematic knowledge, practical studies and real-life implementation elements.

We deliver in our 3- to 5-days trainings knowledge and skills which are commonly delivered over a much longer period of time – thus truly saving our participants time and money.

Each course has a comprehensive description and content breakdown, which means you can easily check how a certain training may fit your expectations and requirements.

If your aim is to obtain the most wide-ranging overview in a certain area of expertise, we commonly suggest that you choose one of our popular trainings in the relevant category. The popular trainings cover the widest scope in each area and for this reason they are greatly valued by our participants.

If you need help in choosing the best course for you, please get in touch with our STUDENTS SUPPORT DEPARTMENT.

There are various payment options – cheque, cash, and bank transfer. It is essential to note that the earlier you register, the larger the applicable discount on your admission fee.

For details on the available discounts and special training admission fees, please see the section “Course fees and discounts” on the course page.

Each course participant obtains the Atton Institute Course Completion Certificate, which is protected by means of several authentication elements. Each Atton Course Certificate can be additionally verified by contacting our administrative office or via the special online authenticity check system on our website.

Professional, up-to-date expertise is one of the most powerful elements of success in the modern business and career environment.

Our Courses and Trainings are highly useful for business owners, management and employees at all levels and provide, in a highly effective way, current and solid professional development qualifications and skills combined with practical real-life essentials.

  • Choose your course (feel free to get in touch with us for support).
  • Select the desired date and location of the course.
  • Proceed with course registration (online or via e-mail or phone).
  • Upon registration, you will receive invoice to finalize the registration.
  • Upon payment of the Admission Fee, your course registration is completed.

Each training is repeated a certain number of times over the year, and thus you have the option to choose the most suitable date for you. If you wish to benefit from the option of a course fee discount, be sure to register in advance.

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