Finance for Non Finance Professionals

Finance for Non Finance Professionals In-House Training Course Riyadh , KSA

Course overview

Course overview

Finance skills have become crucial for every business professional who is involved in making financial decisions. Understanding of fundamental budgeting principles can help to make more rational and justified financial management decisions which are backed up with calculation.

This basic finance skills training provides you with all the tools you need to effectively analyze your business and work from a financial performance perspective. You will be able to analyze the three financial statements and how they are linked with each other: the Profit & Loss Statement (P&L), the Balance Sheet, and the Cash Flow Statement. You will learn how to analyze the performance of the company or your department even further by using key financial ratios; you will get a basic understanding of financial reporting and financial investment decision-making. The course will cover Investment Appraisal, which means how to determine whether a new investment or new business venture will provide a good Return on Investment. This course on financial performance and analysis has a high level of involvement. For each section of the course, once you learn the structure and approach, you will do practical tasks, quizzes, and exercises. We will use the same fictional business throughout the course for financial statements and analysis.

The participants of this finance for non-finance managers course will get the following outcomes from the training:

  • Understand the structure of the P&L, the Balance Sheet, and the Cash Flow Statement
  • Be able to grasp the financial statements to understand the performance of the business
  • To understand the connections between the three fundamental financial statements
  • Know how to manage Working Capital to increase cash flow on the same revenue
  • Understand how to use financial ratios to analyze the performance of the business
  • Get an essential understanding of budgeting and how to connect it with your strategy
Who Should Attend

Who Should Attend

  • Project Managers and Team Leaders
  • Divisional and Department Heads
  • Department Heads & Managers
  • Investment professionals
  • Business Owners and Entrepreneurs
  • Experienced Managers and Directors who want to improve their financial acumen
  • Managers and Executives of all levels with a non-financial background
  • Individuals who want to raise their financial awareness
What will you gain

What will you gain

  • Acquire fundamental knowledge of financial principles to improve budget management
  • Become an advanced decision maker with the help of modern financial tools and methods
  • Understand how provisions such as bad debts and warranties affect your P&L
  • Be aware of how to understand the Balance Sheet and analyze Working Capital
  • Grasp the essentials of the structure of the Cash Flow Statement and its importance
  • Know how accruals and prepaids are dealt with on the three fundamental financial statements
  • Realize the importance of optimum asset utilization and its practical application
  • Know how to efficiently use breakeven analysis for better decision making
  • Use variance analysis for successful operational controlling and monitoring
  • Understand budgeting foundations and be able to operate with various budgeting approaches
  • Apply Investment Appraisal techniques (ROI) to evaluate investment decisions
Course Content

Key facts


Course code:


5 days


Admission requirements:



This course is worth 30 CPE credits
(1 credit for 50 minutes)
No CPE credits are applicable for online courses


Certificate upon successful completion

Course schedule sample one day

08:30 AM  -  10:00 AM  -  First Training Session
10:00 AM  -  10:15 AM  -  Coffee Break
10:15 AM  -  12:00 PM  -  Second Training Session
12:00 PM  -  12:15 PM  -  Coffee Break
12:15 PM  -  02:00 PM  -  Third Training Session
02:00 PM  -  03:00 PM  -  Lunch and Networking
Fees & whats included

Fees & what is included

For the group bookings and special discounts please contact

Admissions Director – Vlad Podolyak

+971 52 684 7088

Vlad Podolyak
  • For early registrations special prices apply as outlined above.
  • All fees are exclusive of VAT. Tax Registration Number : 100312636200003.
  • Companies - register 2 participants for the same course and date and get one place free.
  • Only one type of discount can be applied to the same course & date registration.
  • For larger corporate clients there are special packages. Contact us for details.

At Atton Institute we do our best to ensure that all our courses and trainings are provided with the highest industry standards, are time efficient and praxis related, and bring the best education results. Our courses have the most up-to date info and secure the excellent course fee to value ratio quality.

Course Fee Includes

  • Extensive Workbook with Course Materials
  • Handouts and other Supporting Materials
  • Practical Examples and Various Case Studies
  • Quick Reference/Top Tips Guide
  • Professional & Experienced Instructor
  • Accelerated and Intensive Learning Techniques
  • Relationship Building within Course
  • Post Course Action Plan
  • Index of Additional Suggested Materials
  • Course Completion Certificate
Free Valet Parking
Coffee Breaks
Free WIFI access

Course certificate

Image for: Atton Institute Certificate
Course Content

Course content

  • The role of finance and accounting in the modern organization
  • The proper relationship between finance and operations
  • The main three financial statements
    • Quick overview
    • The purpose of financial statements
  • The purpose of profit
  • Understanding and analyzing the P&L
    • Direct costs and indirect costs
    • Analyzing gross profit
    • Analysing operating expenses
    • Defining more controllable vs. less controllable costs
    • Comparison and contrasting EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization), EBIT (Earnings Before Interest and Taxes) and PAT (Profit After Tax)
    • Reading the P&L for the “story of the business.”
  • Gross margin vs. mark-up
  • The 1% difference
    • How small changes leverage to big changes
  • Allocation of overheads to the operations
  • Two forms of analysis and its difference
    • Vertical analysis
    • Horizontal analysis
    • Performing an Interpreting vertical and horizontal analysis on the P&L
  • Understanding and analyzing the Balance Sheet
    • Balance Sheet Structure: Assets, Liabilities and Owner’s Equity
    • Reading the Balance Sheet to extend the “story of the business”
    • Analyzing Working Capital
    • Analysing the capital structure
    • What does a “weak” Balance Sheet vs a “strong” Balance Sheet mean?
  • Accrual accounting
    • The Revenue Recognition Principle
    • The Matching Principle
    • Provisions
    • Sales commissions
  • Managing Prepaid Expenses and Customer Advance Payments
    • Effect on the P&L, Balance Sheet and Cash Flow Statement
  • Depreciation
    • Depreciation calculation method
    • Depreciation effects on the P&L and the Balance Sheet
    • Depreciation as accrual accounting
  • Understanding and analyzing the Cash Flow Statement
    • The structure of the Cash Flow Statement: Operating Cash Flow, Investing Cash Flow, Financing Cash Flow
    • Free Cash Flow
    • Extend the “story of the business” even further with the Cash Flow Statement
  • The link between Working Capital and Cash Flow
  • How the P&L, Balance Sheet, and Cash Flow Statement connect
  • Ratio Analysis
    • Profit ratios: Gross Margin, EBITDA Margin, Net Margin
    • The Dupont Ratios: arriving at ROA (Return On Assets), ROCE (Return On Capital Employed), ROE (Return On Equity)
    • Liquidity ratios: Current Ratio, Quick Ratio
    • Operational efficiency ratios: Inventory Turn/Days, Days Sales Outstanding, Days Payable Outstanding
    • Financial risk ratios: Leverage Ratio, Interest Cover
  • Breakeven analysis (cost-volume-profit analysis)
    • Unit contribution and contribution margin
    • Determining the breakeven volume and revenue
    • Determining the required volume for a target profit
    • Volume targets to maintain profits after price changes
    • Using breakeven analysis as a criterion in decision making
  • Budgeting and controlling
    • The connection between the budget and strategy
    • Different budgeting approaches
    • Sales budgeting
    • Expenses budgeting
    • The steps in the budgeting process
    • Information flow in the budgeting process
  • Controlling and variance analysis
    • The role and function of controlling
    • Variance analysis
  • Investment Appraisal for capital budgeting and business expansion (ROI – Return on Investment)
    • What is investment appraisal?
    • Determining the investing cash flows
    • The first filter: Payback Period
    • The time value of money
    • The cost of capital (discount rate, WACC, hurdle rate, etc.)
    • Deciding the required/targeted rate of return (WACC)
    • Net Present Value (NPV)
    • Internal Rate of Return (IRR)
    • Sometimes we invest despite a poor ROI!
Participant insights

Participant insights

The course was highly beneficial for my job and career. This info will clearly give me the great support for my day-to-day tasks.
Muhammed A. (Senior Auditor)Auditing Company, Dubai.
What I have learned in the course was exactly what I was looking for. Highly clear and pragmatic with perfect guidelines on how to use it at my work.
Antony S. (Manager) Drilling Equipment Company, Abu Dhabi.
A very useful course that provided new insights in the customer behavior and definitely would help me with my communications with customers.
Mario A. (Business Owner) Boutique Shops, Dubai.
Great thanks – one of the best courses I have made.
Brian G. (Projects Coordinator) Events Management Company, Ras Al Khaimah.
Exciting and inspiring course. Helped me to see things differently and re-organize our customer service department.
Abbas H. (Company Manager) Project Engineering, Muscat.
Would really suggest the training to any professional who is in charge of customer care.
Jane A. (General Manager) Real Estate Company, Dubai.
The time spent at course was really enjoyable and useful. Easy to understand and I used part of knowledge the next day after training.
Samira K. (Sales Team) Car Rental, Abu Dhabi.
Was the real great overview on what I shall do to improve in the Customer Service in my business.
Syed H. (Company Owner) Data Storage Solutions, Dubai.
The info I received on the course is the surprise for me. Never though of such simple techniques which help to handle difficult customers conversations.
Gabriela H. (Manager) Call Center, Sharjah.
The training I have chosen was very useful and informative with a number of very useful points. Was well explained by the trainer.
Colin G. (General Manager) Safety Equipment, Riyadh.
The program was very explanatory and gave me a lot of points to re-think. Would sure make a difference to my work approach.
Gabriela Y. (Supervisor) Call Center, Kuwait.
Would recommend to my team members to attend the same course. It would positively help me to do my job better.
Udo C. ( Department Head) Heavy Machinery Maintenance, Abu Dhabi.
The time spent at the course was the excellent investment – a lot of useful and practical info. Exactly what I was looking for.
Idul R. (Supervisor Sales) Construction Materials, Umm Al Quwain.
It was great idea to join such training. Would be a definite backing in my career development. Thinking of taking more courses – on other subjects.
Cristina R. (Sales Coordinator) Retail Company, Dubai.
The training was a great mixture of information and practical aspects. The instructor was highly professional and the course was organized the excellent way.
Samaa J. (Projects Manager) IT Solutions, Oman.
I really liked the scope and the style of the training – very friendly, a lot of communication and highly informative.
Stefan L. (Client Relationships) Insurance Company, Doha.
It was a great idea to join such training. All members of our team shall complete it. A lot of new points and useful hints.
Burcu W. (Marketing Head) Corporate Banking, Abu Dhabi.
Was really pleased by the content of the course and qualifications of the instructors. Got a lot of useful points for my business.
Marty Z. (General Manager) Travel Company, Dubai.
Great trainer and perfect information materials. Was really worth to attend. A lot of insights and ideas on how to improve job performance.
Daniel D. (PR Officer) Private Hospital, Muscat.
As we were in the process of restructuring of our call center this training was just perfect for the time. Remarkable and valuable suggestions and solutions.
Joselito B. (Marketing Department) E-commerce, Dubai.
The course was very beneficial and practical for my duties. Handling complicated customers from now on would be easier. Great instructor. Perfect training venue.
Amira Z. (Sales Manager.) Designer Apparel, Abu Dhabi.
FAQ for Internal Part of the Courses:


We use the best and latest educational praxis. All of our courses and trainings are designed using our unique Atton LPI Learning Methodology© which guarantees the delivery of extensive knowledge over a short time period with an easy-to-understand approach. All course materials are absolutely unique and are the combination of fundamental and systematic knowledge, practical studies and real-life implementation elements.

We deliver in our 3- to 5-days trainings knowledge and skills which are commonly delivered over a much longer period of time – thus truly saving our participants time and money.

Each course has a comprehensive description and content breakdown, which means you can easily check how a certain training may fit your expectations and requirements.

If your aim is to obtain the most wide-ranging overview in a certain area of expertise, we commonly suggest that you choose one of our popular trainings in the relevant category. The popular trainings cover the widest scope in each area and for this reason they are greatly valued by our participants.

If you need help in choosing the best course for you, please get in touch with our STUDENTS SUPPORT DEPARTMENT.

There are various payment options – cheque, cash, and bank transfer. It is essential to note that the earlier you register, the larger the applicable discount on your admission fee.

For details on the available discounts and special training admission fees, please see the section “Course fees and discounts” on the course page.

Each course participant obtains the Atton Institute Course Completion Certificate, which is protected by means of several authentication elements. Each Atton Course Certificate can be additionally verified by contacting our administrative office or via the special online authenticity check system on our website.

Professional, up-to-date expertise is one of the most powerful elements of success in the modern business and career environment.

Our Courses and Trainings are highly useful for business owners, management and employees at all levels and provide, in a highly effective way, current and solid professional development qualifications and skills combined with practical real-life essentials.

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  • Proceed with course registration (online or via e-mail or phone).
  • Upon registration, you will receive invoice to finalize the registration.
  • Upon payment of the Admission Fee, your course registration is completed.

Each training is repeated a certain number of times over the year, and thus you have the option to choose the most suitable date for you. If you wish to benefit from the option of a course fee discount, be sure to register in advance.

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